Born in Paris in 2010, Magenta is completely independent, skater- owned and operated with all branding and graphics done in house by founder Soy Panday. Though the identity is entirely its own. Magenta's team boasts individuals from the U.S., Europe and even Japan, with each bringing their own unique flavor of skating to the table through spot selection and truly creative trick combinations.
The adidas Magenta T-shirt personifies Magenta's style perfectly. Don't sleep on this collab.